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Make Your Web Pages Faster 24 June 2009

Posted by muntjack in Websites.
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Bootstrap Marketing Tip No.46

Web users don’t like to wait.  They will loose patience if your site is slow to load or run.  They may not even wait for your site to load if it is very slow.  Site speed is vital for a good visitor experience. There are a few simple things you can do: limit the number and size of images; don’t run loads of java scripts.

There are also some techie things that can greatly improve your speed, including gzip compression, which is pretty standard these days.  These coding issues may be beyond many site owners, but if your site was designed by a professional, speed should be one of the issues they resolve for you.

You can quickly check how fast your site is loading using one of several free speed tests around.  WebSiteOptimization, in which I have no financial interest, offers a quick and easy test.  Just enter your URL and get a result in seconds.  They give results scores in green/amber/red to help the non-techies, along with comment about improvement.

Google have entered the debate and are encouraging us to think about site speed, though they say it does not affect page rank ‘at present‘.  See what Google are saying about web speed on their blog.  If you’re a webmaster, they offer tips and tutorials.

Do you think Google will use website speed for page ranking in the future?  Leave your views.

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Comments»

1. himachal - 15 March 2010

great post, i for one will surely learn many things.


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